Sales forecasting can be focused on an industry, an individual company, or specific brands. Typically, these forecasts are updated monthly or quarterly and provide national as well as regional projections. These short-range and long-range analyses and forecasts can help companies understand the fundamental forces that drive their sales—nationally and regionally.

Economic Forecasting and Modeling

These analyses help companies better understand the future economic environment and its impact on their businesses. Economic forecasts are usually updated monthly or quarterly and include national and regional trends.